Marshal Philippe Petain in World War I

Causes, Effects and Solution to Boko-Haram and Kidnapping...

You have for long warned about insecurity from the North. Why do you think the army can’t contain it? As far back as eight to nine years ago, we observed that the institution of the Nigerian army became a target of the intelligentsia behind what we called Boko Haram. They have known that the Nigerian army was the last institution in Nigeria that could practically bind the country. But now, the army seems divided. What I know is that the Nigerian army cannot handle this people because the sophistication with which the sect operates is beyond the training of the Nigerian army. You argue that the issue is not just Islam. What is it? I think the African is the best person to know that term. What the Africans discovered is that people will†¦show more content†¦The point now is that what amnesty are you giving to people whose modus operandi is to infiltrate your government? They will pretend to take amnesty; they’ll never stop in pursuit of their objectives. Do you think we need UN intervention force to tackle the crisis? We can contain this problem by working with other countries without selling Nigerians to foreigners. My emphasis is that there are some countries in the world whose position is that the best way to handle the global problem is to divert it from Afghanistan to Africa. These are thinkers; they may even come to Nigeria and pretend to be helping us. But what they would do is to tackle it in Afghanistan and all the places where all these people are in the entire world and divert the problem to the country of people who are not perceptive. For 25 years, there was no government in Somalia. Chaos everywhere. Does any country of the world care what is going on in Somalia? If they care so much the situation in Somalia would not last for twenty five years. If we are going to work with the United Nations to solve the problem, we will do so with our eyes wide open, knowing that its objective is not to come and turn Nigeria into a battleground. But we want to make sure that Nigeria is a leading country in Africa with attendant stability, peace, freedom to move around in any part of the country, freedom to pick anything you want andShow MoreRelatedA Report On Boko Haram4313 Words   |  18 PagesIntroduction Today, terrorism is among the foremost issues troubling the world. Most terrorist groups are the root cause of death and destruction of property worth millions. Mainly, most terrorist groups place their belief in religion, Islam to be more specific. Though the Islamic faith is quick to separate itself from such terrorist groups, it is clear that all trace their roots to their faith. Most terrorist groups were mainly situated in the Arab world, in the Middle East. However, they have evolvedRead MoreBoko Haram : A Islamic Organization1445 Words   |  6 Pages Boko Haram is a militant Islamic group based in northeastern Nigeria, but is also active in northern Cameroon, Chad, and Niger (â€Å"Boko Haram Fast Facts† 1). Their main purpose as an organization is to institute Sharia, which is known as Islamic law (â€Å"Boko Haram Fast Facts† 1). In the local Hausa dialect, one of the largest ethnic groups spoken in West Africa, Boko Haram means â€Å"Western education is fo rbidden† (â€Å"Boko Haram Fast Facts† 1). The group is also referred to as Jama’atu Ahlis Sunna Lidda’awatiRead MoreBoko Haram And The Nigerian Government Of Kidnapping Essay2437 Words   |  10 PagesShekau had been very vocal in accusing the Nigerian government of kidnapping and abducting the wives and children of Boko Haram’s members. This angered Shekau, as he saw the feud to be between Boko Haram and Nigeria to be strictly between themselves. He viewed the abduction of their wives and children as an even more personal attack on his groups and swore to get revenge for â€Å"the rape and deaths of our families.† Even though Boko Haram threatened to kidnap many of the Nigerian government’s familiesRead MoreTerrorism : An Imperative For Economic, Political And Military Solutions1321 Words   |  6 PagesTERRORISM IN AFRICA; an Imperative for Economic, Political and Military Solutions. The bombings of the United States embassies in Tanzania and Kenya were marked indicators that Africa based terrorist groups were increasing threats to the interests of democratic societies in Africa those of all freedom loving societies the world over. Our policy makers have for long treated the Middle East and Asia as the main battlegrounds in the war on terror. Those regions have been joined by Africa inRead MoreThe Effects Of Social Media On Boko Haram Insurgency Essay3548 Words   |  15 PagesTHE EFFECT OF SOCIAL MEDIA ON BOKO-HARAM INSURGENCY IN NIGERIA AUGUST, 2015 CHAPTER ONE 1.0 INTRODUCTION Terrorism is globally becoming a household word as there is no nation that is completely absolved from its effect. Globalization has significantly influenced the spate of terrorism as the event in one part of the globe has direct or an indirect effect on others. This explains why Horne (2002) in Rourke (2008) observes that war, terrorism and other forms of transnational politicalRead MoreImpact Of Terrorism On African Progress2058 Words   |  9 Pagespurpose of this essay we will use regional examples from Nigeria and Somalia to show a variety of situations rather than consider African terrorism as a whole. Additionally we will critically analyse the economic and political implications these policies have had on the regions and suggest recommendations for future action. Nigerian terrorism and Militancy: The first section will discuss the effectiveness of terrorism prevention in Nigeria. Nigeria has been known to be affiliated with numerous terroristRead MoreEffects of the Poliovirus: Poliomyelitis1504 Words   |  6 Pagessystem causing paralysis though infection is over 90% asymptomatic. ïÆ'Ëœ The challenges eradicating polio range from socio-cultural factors to political and economical factors. There are mainly three endemic areas remaining namely: Nigeria, Pakistan and Afghanistan. ïÆ'Ëœ The solution to the challenges would vary from countries and communities with specific issues. But the direct involvement of the population is crucial making the battle more active than passive with less publicity. INTRODUCTION: Polio hadRead MoreYouth Restiveness in Nigeria2293 Words   |  9 Pagestraditional societies become impacted by values changes from more advanced countries. To that effect, various forms of social challenges plague most modern nations these days. Most of these challenges are as a result of economic depression which manifest as unemployment leading to deviant behaviours among the youths. These anti-social behaviours usually become what is termed youth restiveness. Youth restiveness in Nigeria has been a prominent issue in recent times. There has been an increase in the occurrence

Plato’s Forms Free Essays

Eric Morin 103317083 01-26-285 Professor L. Buj Jan 16, 2011 Plato’s Criticism On Deceptive Forms Plato’s critique of art operates on two levels, the ontological and the moral. Both levels are interpreted within disdain taste as Plato proposes that the banishment of art could actually bring fourth a closer connection between humanity and truth. We will write a custom essay sample on Plato’s Forms or any similar topic only for you Order Now His argument against the existence of art as well as its functioning purposes will be further discussed in this paper. Plato’s ontological view on the existence of art looks deep within the nature as well as its overall properties rather bitterly. Plato’s attack on art does not merely constitute visual art, but rather holds a more expansive scope reaching into literature and especially poetry. For Plato, art is accountable for multiple negative influences, which affect all audiences who try to interpret it. These influences are what Plato believes hinders humanity towards aspiring truth. Art for Plato receives negative attention at the moment of creation. Plato believes that the thoughts processed by the creator and/or artist are far from original and are alternatively imitations of the real world hich are themselves distant from the ideal Forms. These ideal Forms consist of the ultimate paradigms in our universe containing truth and 2 absolute wholeness, thus proposing a problem for Plato. These copies of copies are referred to as mimesis. During the grandeur search of truth, mimesis serves the audience deceit and alarmingly leads them farther from the ideal Forms. As mentioned in the text, â€Å"Because mimesis prese nts us with an inferior copy of a copy, poetry takes its listeners away from rather than toward the ideal Forms† (Leitch 43). The hypocrisy surrounding literature proves to be troublesome for Plato on a multitude of levels. In the search for completeness, art not only fails to provide insight toward truth but rather, is actually lying to you. This mimetic stance held within the nature of art is believed to be nothing more than fabrication. Plato maintains his argument by stating that as the audience is deceptively reeled into a degraded mind state, truth is less obtainable. Introduced in the text, â€Å"Because [Literature] stories are fictional, made up, literature is dangerous; it roduces only lies† (43). Plato not only bashes art on an ontological level, but also finds problems morally. During deception and degradation through imitation within text, Plato analyzes the problems art has within its nature and relates that to the morality of audience. He argues that if art is further removing oneself from the truth, than it cannot be in the best interest of man. Thus, banishment of art would be the on ly way to restore deception and appease humanity. 3 Plato begins by focusing on the dangerous elements of art and its affect on young minds. His argument states, â€Å"Now, do you appreciate that the most important stage of any enterprise is the beginning, especially when something young and sensitive is involved? † (46). In this part of the text, Plato is trying to explain that not only is the young mind fragile enough to easily fall into this created trap of deceit, but also that ruining the quest for truth at a young age brings upon negative consequences for all of humanity. Argued furthermore, â€Å"No young person is to hear stories which suggest that were he to commit the vilest of crimes †¦ he wouldn’t be doing anything out of the rdinary, but would simply be behaving like the first and greatest gods† (47). Here Plato is arguing that the falsehood within stories can fantasize young minds into ultimately developing enhanced personas, which escalates into degradation of truth in reality. Plato further extends his argument on art and morality into the minds of all humans. Since art is of a de ceitful nature according to Plato, it cannot undertone any good found within the text but is instead considered the primary fault within literature. Thus, the deception in which the audience resorts to is ultimately proposed as egative and unneeded. Different from a beneficial spoken lie, Plato states about literature, â€Å"All I’m saying is that no one is happy at being 4 lied to and deceived in his mind about the facts† (51). One of Plato’s biggest moral issues with art explores the depiction of human kind in literature. He believes that in order to truly display characteristics of a character we are not only mending the emotions and feelings to suit the text itself but for our own personal capacity. This sort of mutilation of character not only revives the notion of eception within literature but again bringing treason to our own reality. By distorting the character, we would be digging through created deceit as well as misinterpreting the true meaning of wh at was intended. Plato not only rejects our created distortion, but also feels as though the author creates this misinterpretation in a deceptive way. As Plato addresses, â€Å"What we’d claim, I imagine, is that poets and prose-writers misrepresent people in extremely important ways† (58). A real life example of artwork that could be examined and placed under Plato’s critical thinking rests in Versailles. There, artist Jeff Koons has created a replica of an inflatable lobster that hangs down from the ceiling for all to see. The lobster seems to be created as though it is soft to touch and friendly to the eyes. Already our senses have been deceived. As Plato would primarily analyze the creationist, we find that Jeff 5 Koons has not only produced a copy of a copy, but adds double the mimetic stages. Plato would argue that Jeff’s original thought has come from an ideal Form, followed by his initial drawing, then an addition of computer enhancement, and lastly interpreted and actually reated by fellow minds in his workshop. This notion sets the idea that Jeff is rather far from being the creationist, which is deceptive to audience in itself. Plato’s ontological stance would prove testy and unacceptable, as mimetic deceit is thoroughly prevalent within the whole of this piece. Plato would then examine the piece of art and relate it to morality. As this specific piece hangs do wn appearing soft and inflatable, it as well is deceitful in itself. Made out of metal, the lobster looms above the heads of audiences worldwide. Confusing to our senses, he would isapprove the artworks influence and be especially concerned for child observers. Plato would believe that not only is the nature of this piece deceptive, but our outtake of what we have witnessed would follow suit. In all of this deception, Plato would argue that artwork does indeed lead humanity farther from the truth and most importantly from primary ideal Forms, thus resulting in banishment being the primal response. 6 Works Cited Leitch, Vincent B. , ed. The Norton Anthology of Theory Criticism. New York, NY: Norton, 2010. Print. How to cite Plato’s Forms, Papers

Losing My Passport Essay Example For Students

Losing My Passport Essay Turning the corner, hoping the hostel was where it was supposed to be from the map, my dad and I spotted my mom across the street. With a smile I waved and scampered across the street to her. With a sigh of relief, I went up and hugged her with the feeling of safety that we were in the right place. We walked together into the hostel, and as the door opened, a warm rush of air from the hostel hit my body, almost dropping me to the floor in relief. Walking in, I scanned the lobby and spotted some couches by a fireplace. After a long chilly walk across Paris, that would be my final destination. My mom and dad followed along, and we sat around the fireplace. That was when my mom asked me that long expected question, What happened?   We had been two weeks into our three-week trek across Europe in a group of eleven. The group included my family with my uncle, Roy and Jane Sharp with their grand kids, and two other friends. At the time we were in Cinque Terre, Italy. The next morning we planned to leave by train to Paris. Waking up was pretty hard since we basically had walked the previous day. Every inch my body moved felt like needles piercing my insides. Yet, I got myself up and got ready to go out to the train station. Our whole group was out there on time for the train, and we all had sleepy expressions on our face due to the early start. A few minutes later, I could hear the train coming down the tunnel, and when it got close, a gush of air came swarming out of the tunnel. It almost felt like I was in a hurricane. When the train halted to a stop, we all hopped on and got seated; and off we went. About five minutes in, I checked if I had everything on me, such as my passport. I checked for where my passport would usually be, but it wasnt there. Looking through the rest of my luggage, all I found was the tube of toothpaste I had lost earlier that week. Suddenly I realized I had put my passport under my pillow the night before, though Im not sure why I did. Knowing where it was made me a bit calmer. I told my group about what had happened, and they decided that my dad should go back with me to get my passport. The problem was that we had a reserved train to catch from Milan to Paris, so we knew that we would end up being separated from our group until we got to Paris. At that point, my dad and I took the next train back to Cinque Terre, and the rest of our group went on to Milan. On the way back, all that was going through my head was how stupid I was to leave my passport and how I might be ruining the trip for the whole group. When we got back, I basically ran back to the hostel, hoping it would be where I left it. To my luck it was, and you can imagine the relief that we both had. Yet, the amazing   adventure was not over. Now we had to figure out how to get back to our group in Paris, one way or another. When we got back to the station my dad, as any dad would do, took up the reins in figuring out how to get to Milan. Franticly he went to everybody, finding the ones that spoke English, and asking the best way to get to Paris. He found out that the train workers Paris are on strike. This got me on the edge knowing if we will ever make it to Paris before the day is over. We adapted and decided to head to Milan to get on a different train to Paris, or even better find our group. We luckily found a train going directly to Malian and hopped and prayed for the best of us ahead. .u14c29c4b4f01aec1a91b690ce51ac9ba , .u14c29c4b4f01aec1a91b690ce51ac9ba .postImageUrl , .u14c29c4b4f01aec1a91b690ce51ac9ba .centered-text-area { min-height: 80px; position: relative; } .u14c29c4b4f01aec1a91b690ce51ac9ba , .u14c29c4b4f01aec1a91b690ce51ac9ba:hover , .u14c29c4b4f01aec1a91b690ce51ac9ba:visited , .u14c29c4b4f01aec1a91b690ce51ac9ba:active { border:0!important; } .u14c29c4b4f01aec1a91b690ce51ac9ba .clearfix:after { content: ""; display: table; clear: both; } .u14c29c4b4f01aec1a91b690ce51ac9ba { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u14c29c4b4f01aec1a91b690ce51ac9ba:active , .u14c29c4b4f01aec1a91b690ce51ac9ba:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u14c29c4b4f01aec1a91b690ce51ac9ba .centered-text-area { width: 100%; position: relative ; } .u14c29c4b4f01aec1a91b690ce51ac9ba .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u14c29c4b4f01aec1a91b690ce51ac9ba .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u14c29c4b4f01aec1a91b690ce51ac9ba .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u14c29c4b4f01aec1a91b690ce51ac9ba:hover .ctaButton { background-color: #34495E!important; } .u14c29c4b4f01aec1a91b690ce51ac9ba .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u14c29c4b4f01aec1a91b690ce51ac9ba .u14c29c4b4f01aec1a91b690ce51ac9ba-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u14c29c4b4f01aec1a91b690ce51ac9ba:after { content: ""; display: block; clear: both; } READ: Kindred Analysis EssayWhen the train pulled into Milan, we jolted awake, and scattered out onto the platform. We headed toward the massive TV screen listing the train schedules, none of them mentioned Paris. Like before, I watched my dad go from one person to another, asking, English?  . At one moment it seemed as if I was watching pinball and as my dad, the ball, bounced around from people to people. Finally he found out that we were at the wrong station and had to take the subway to the correct one. Once we got to the right station, my dad went back to his pinball thing, asking around for answers. To our luck, we found a train going directly to Paris, and at that point we felt satisfied that we going to make it. Once we turned the corner to the platform, we found out that we were totally wrong. The platform was packed with people waiting to get on our train to Paris. With confused faces, we up to a lady and asked about what was going on. She said that because of the strikes in Paris they had to combine three different trains going to Paris into one. To make it worse, she added that only people with reserved tickets are allowed to ride. At that point, we thought we were going to have to sleep at the station over night or hitch a bus ride over to Paris. Again, to our luck she told us that we dont need reserved tickets to be in the bar car. Since we had Eurail Pass, which allows you to ride any train for the amount of time you paid for, we thought we could get away with it. When it was time to get on, she led us in and explained the situation in French to one of the train workers. Thanks to her, we were able to stay on the train for the moment. When the train creaked to a start, we both couldnt believe how far we had made it and all the help we had along the way. We especially had God to thank because we knew that He works through everyone for good, and it was pretty obvious too in our situation. Mom, amazed by our story, told us that we were probably tired and gets some rest to tell the others. We both agreed and stumbled ourselves up the stairs to our rooms. When my dad opened the door I saw the most beautiful thing in the world at the time: the bed. Instantly I threw my pack to the corner of the room and hit the hay. Just before I fell asleep I immediately thought of the famous quote from Forrest Gump: Life is like a box of chocolates  ¦you dont know what youre going to get!

Giant Dreams, Midget Abilities free essay sample

David Seeders writes about his experience taking guitar lessons in Giant Dreams, Midget Ablest after his father decided that he and his younger sisters should start a family music group. However, Sedans has no desire to learn how to play guitar. His desire lies within singing jingles in the voice of Billie Holiday. Seeders desire to sing in the voice of Billie Holiday is probably closely related to his sexual orientation, being gay, and his fathers passion for Jazz music. There Is an Implication of femininity in Seeders desire to mimic Billie Holidays voice. Billie Holiday was an American Jazz singer whose career took off In the sass. Some would find It peculiar as to why any young boy would want to Imitate the voice of one who was generally regarded as one of the greatest female jazz vocalists. Seeders first introduces his homosexuality in the first essay of his book, Me Talk Pretty One Day, when he talks about the boys in his speech therapy class: None of the therapy students were girls. We will write a custom essay sample on Giant Dreams, Midget Abilities or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They were all boys like me who kept movie star scrapbooks and made their own curtains Baking scones and cupcakes for school Janitors, watchingGulden Light with our mothers, collecting rose petals for use In a fragrant potpourri: anything worth doing turned out to be a girl thing. In order to enjoy ourselves, we learned to be duplicitous. Our stacks of Cosmopolitan were topped with an unread issue of Boys Life or Sports Illustrated (p. 9) Since society usually sees hobbies such as baking and collecting flowers as domestic and thus feminine as opposed to more masculine hobbies such as sports, Seeders kept his hobbles discreet by masking them with hobbles that were more socially acceptable for boys.In Great Dreams, Midget Abilities, Seeders eventually lets go of his fantasy of singing in the voice of Billie Holiday when his guitar teacher, Mr. . Manic, takes offense to his a chapel version of an Oscar Mayer commercial, calling him a screwball and saying he wasnt into that scene (p. 29). Seeders writes, Thats what fantasies are for: they allow you to skip the degradation and head straight to the top. Id done my solo and would now move on to pursue other equally unsuccessful ways of getting attention. Singing In the voice of Billie Holiday seemed to be one of the few waysSeeders thought he could express his feminine side comfortably. Unfortunately for him, being shot down by Manic caused him to dispose of such a dream. Seeders desire to sing like Billie Holiday can also be linked to his fathers passion for jazz music. HIS father loved Jazz music almost to the point of obsessive- compulsiveness, where hed sit down and analyze each note and the timing of the jazz songs playing on his record player, and although Seeders claims to also love jazz, it wasnt enough to convince his father. Because it was the music wed grown up tit, I liked to think that my sisters and I had a genuine appreciation of jazz.We preferred it over the music our friends were listening to, yet nothing we did or said could convince my father of our devotion, (p. 17) writes Seeders. Singing like Billie Holiday might have been a way for Seeders to be closer to his father, or at least allow controversy about homosexuals, Seeders probably wasnt open about his sexuality with his father, thus not feeling close to him. In singing in the style of Billie Holiday, one could assume that it could be appreciated by any lover of Jazz, such as Seeders father.

Environmental and Competitive Analysis of Easyjet Essay Essays

Environmental and Competitive Analysis of Easyjet Essay Essays Environmental and Competitive Analysis of Easyjet Essay Essay Environmental and Competitive Analysis of Easyjet Essay Essay Essay Topic: Easy This study has been written in order to supply an environmental and competitory analysis of the low-priced air hose industry sector from the place of Easyjet. It will give a brief history into Easyjet and the low-priced air hose industry. It will analyze the internal strengths and failings every bit good as the external menaces and chances. Rivals will be analysed through the usage of porters 5 forces theoretical account. Recommendations will be made for EasyJet’s selling schemes for the following three old ages. Corporate History Easyjet was founded in 1995 by Stelios Haji-Ioannou who based the house around the low-cost. no-frills theoretical account of the US flight operator ‘Southwest’ . The construct of Easyjet is based on the fact that short flights within Europe are monetary value elastic. intending the lower the monetary values the more people will go within Europe. The deregulating of the European air hose industry in 1992 authorised any European air hose to run. fly and land anyplace within Europe. This allowed air hoses to spread out paths and run within Europe with much higher preciseness. Easyjet was ab initio started from its ‘hanger’ central office at Luton airdrome with two Boeing 737-300’s offering flights from London Luton to Glasgow and Edinburgh at a monetary value of ?29 each manner. To day of the month easyJet has now expanded into offering 125 paths from 39 major European airdromes utilizing their fleet of 122 airplanes. EasyJet has besides expanded into holding big footing at non merely Luton airdrome but besides Liverpool. Geneva. and AmsterdamBack in 1999 easyJet gained free mass exposure to an audience of around 9 million viewing audiences through ITV’s ‘fly on the wall’ documental series ‘Airline’ . The launch of easyjet. com in 1997 has become an built-in portion of the concern theoretical account and has seen a immense alteration in the civilization of booking travel tickets. Presently easyJet. com provides around 90 % of engagements today and in 2001 hit ten million gross revenues doing it the 2nd busiest travel web site in the UK. Ryanair and easyJet are in ferocious competition with each other as they are the two largest low-priced air hoses runing within the UK. Since easyJet’s coup detat of the low-priced air hose â€Å"Go† in 2002 it has become Europe’s largest air hose in this sector but still faces ferocious competition. EasyJet Mission StatementA mission statement should be the ultimate end of a house and should filtrate down into every section of an administration. To supply our clients with safe. good value. point-to-point air services. To consequence and to offer a consistent and dependable merchandise and menus appealing to leisure and concern markets on a scope of European paths. To accomplish this we will develop our people and set up permanent relationships with our providers. ( hypertext transfer protocol: //easyjet. com/EN/About/index. hypertext markup language ) EasyJet’s environmental codification based on three pointsTo be environmentally efficient in the airTo be environmentally efficient on the groundTo lead in determining a greener hereafter for air power. for illustration: C offsetting- defining hereafter aircraft design- for illustration. the ecoJeteasyJet high efficiency = lower emanations = low faresSWOT AnalysisA SWOT analysis analyses the internal Strengths and Weaknesses of easyJet along with the external Threats and Opportunities. StrengthsWell known. respected and memorable trade name nameStrong and good known leading figure in Stelios: â€Å"No Bullshit† approachMotivated work force independently trained at the easyJet academyVery effectual advertisement schemes developed to reenforce the easyJet trade name along with mass exposure through ITV’s ‘Airport’Good cognition of the market and effectual responses to rivals trying to steal possible customersFly to a big figure of chief vacation destinationsLower C emanations due to utilizing newer fleet of aircraftCost decrease with the remotion of travel agentsHigh rider volumeLow runing costsDiversification into other markets. auto lease. cyberspace coffeehouse and hotelsFlat managerial hierarchy. therefore cut downing costsInnovator with respects to online engagement and ticket-less travelWeaknessesFly merely within Europe and no current purposes to spread out outside of the continentRely on computing machine engagements to such extent that concern would be unable to run with computing machine failure or virus onslaught. No client retention/relationship policy. No points strategy to honor frequent flyersAccess to European airdromes allowed by the deregulating of the industry. which may change in the futureOutsources many of its services to 3rd parties which may be damaging to its reputationSuccess of Easyjet makes it hard and expensive to develop staff rapidly plenty. OpportunitiesLower costs furtherIncrease faresIntroduction of more states into the European Union has increased possible clients and flight destinationsExpand into new paths. outside of Europe. and long haulDecrease bend around timesImprove aircraft utilisationVertical integrating to extinguish outsourced maps of easyJet’s procedureGain foremost mover advantage with respects to utilizing alternate ‘greener’ fuel cellsIntroduction of points strategy to honor and retain frequent flyersThreatsRising fuel monetary values Introduction of a C emanation revenue enhancement or other environmental regulationsNew emerging competitionCompetitors underselling monetary values or offering similar monetary values for a more efficient/better serviceAircraft care problemsTerrorism cut downing air travel numbersEmerging alternate manners of transportReputation lost in event of good publicised incidentDelaysPEST AnalysisA PEST analysis analyses the Political. Economic. Socio-Cultural and Technological factor act uponing the low-priced air hose industry. Political FactorsThreat of terrorist act upon airlinesGovernments using revenue enhancements upon C emissionsIntroduction of more states into the European unionEconomic FactorsIncreasing fuel costs and other environmental restrictionsEuropean Union regulationsProspect of higher security and insurance costs due to the increased hazard of terrorist act. Continuing growing of air travel through go oning globalisationIntroduction of the Euro individual currency is likely to incorporate Europe even moreSocio-Cultural FactorsTravel and vacations are going more and more typical for a big per centum of the UK populationContinuing growing of multi-national endeavors has caused concern travel to go more commonGaining clients from France and Germany may do jobs as these states are still really loath in utilizing recognition cards over the phone and on the internetTechnological FactorsAdvancements in e-commerce resulting in increased online competitionImprovements in engine engineering will let easyJet’s planes to run more expeditiously and cut down emissionsIncreases in fuel engineering offering easyJet alternate fuel beginnings Porter’s 5 forces theoretical account Porter’s 5 forces theoretical account looks at: the menace of replacements. the menace of new entrants. the power of providers. the power of purchasers and the competition among bing houses to analyze the fight within a certain industry. The menace of substitutesFairly low menace from other manners of conveyance as the cost and clip advantage clearly separates the low cost air hoses from the luxury and comfort offered from replacements such as high velocity train services. For illustration London to Glasgow takes 6 hours on a train and costs around ?80 whereas Easyjet offers the service in 1 hr merely bing ?29. Regarding travel into mainland Europe the distance is far excessively great for train. auto and ferry travel to be a realistic worthwhile replacement. For illustration if a client was to drive to the South of France for a short weekend break the travel would take excessively long for it to be realistic and practical trip. The menace of new entrantsLimited capacity at suited airdromes means any new air hose would happen it difficult to happen suited take off and set downing slots. Huge start up capital required for the purchase of aircraftNew entrants would be working as a ‘loss leader’ for a figure of old ages due to the big initial expensesThe low cost air hose industry within the UK is reasonably mature but as easyJet were one of the initial houses into this industry they hold a strong place. However within the remainder of Europe there are many vacation operators who are trying to come in the low cost air hose industry themselves. The power of providers The monetary value of fuel is straight related to the cost of oil which is of all time increasing. Easyjet rely on being able to obtain fuel but have no control over the monetary value. Aircraft industries are highly concentrated within the industry with Boeing and Airbus the two chief industries. The dependance of trim parts from a certain industries could present a hazard. The more Easyjet expands the more power it will keep over its providers through deriving ‘economies of scale’ . The power of buyersBuyer power within the air hose industry. particularly the low cost sector is particularly strong as clients frequently shop about and seek to happen the best monetary value. This factor has been extended through the debut of many on-line flight hunt engines such as travelsupermarket. com and lastminute. com. The Civil air power authorization ( CAA ) provides protection against ( 1 ) the effects of travel organizers failure for people who buy bundle vacations. charter flights and discounted scheduled air tickets and ( 2 ) licenses air hoses and ensures conformity with demands of European and UK statute law associating to fiscal resources. liability and insurance of air hoses. Customers experience no negative characteristic of exchanging provider so are happy to make so. Rivalry among bing firmsRyan Air. BMI babe. MyTravelite. Jet2 and Buzz are all rivals with the UK low cost air hose industry but Ryan Air is the lone one of these to hold succeeded and shown a continuously annual net income. British Airways and other traditional flight operators winging from the UK are rivals but on a much lower panic as they are aiming different market segmentsThere are over one hundred European based low cost air hoses. many of them are really little but still move as competition for easyJet. Different Types of competitorsSimilar specific – same merchandise. engineering and mark marketSimilar general – Same merchandise country but functioning different segmentsDifferent specific – Same need satisfied by really different meansDifferent general – Competing for discretional spend ( Brassington. pg 866 ) In relation to Easyjet the similar specific rivals are the other ‘no-frills’ low cost air hoses. runing within Europe. The largest house that fits this specification is Ryan Air therefore they are easyJet’s premier rival. Other ‘no-frills’ low cost air hoses runing within the UK include Jet2. bmibaby and Flybe. The similar general rivals are other air hoses that operate within Europe but which are aiming a different type of patronage. Within the UK the largest operators are British Airways and Virgin but both of these operators tend to concentrate on the more upper category expensive concern flights. They are besides non in direct competition with Easyjet as they offer flights all over the universe and are non restricted to merely within Europe. The different specific rivals are houses which offer travel into Europe by means other than air travel. This would be the channel tunnel operator Euro tunnel and the English channel ferry operators such as P A ; O. Brittany or Stena Line. These are non in direct competition as the chief distinction is that on both the channel tunnel and the ferry traversing people can take their autos onboard. It is besides a much longer procedure so unless sing the west seashore of France weekend interruptions would look instead pointless as the continuance of the ferry would be excessively long. Different general rivals could be houses offering vacations and trips within the UK where no air travel is needed at all. Different general rivals could besides be houses providing other luxury points that may be bought alternatively of a vacation. such as a new auto. Competitor analysisAs the scope of competition throughout these groups ( above ) . is at changing strengths the similar particular and similar general groups will be broken down into four sections for easiness of analysis. Competition will be analysed through a rival analysis. Who are our rivals? Segment 1Ryanair: Easyjet’s direct competitorsSegment 2Other UK based low-cost air hoses: Jet2. flybe. bmibaby. Segment 3Standard UK based air hoses: British Airways. Virgin Atlantic. KLM and BMISegment 4European based low-cost air hoses: There are over 100 European low cost air hoses such as: Condor. g’wings. SkyEurope and Blu Express. AssumptionsIt is inevitable that the uninterrupted growing in the low cost air hose industry will get down to decelerate down as the industry is becomes saturated. It is believed that the current mass of operators will be whittled down to a smattering of major air hoses. A big figure of the smaller low cost air hoses that will inescapably fight to vie will be involved in take-overs leting the bigger participants in the industry to go on to turn. What are our competitor’s strengths and failings? RyanAir StrengthsWell known and respected trade name nameLow costs due to low airdrome chargesHigh cyberspace booking ratioHigh aircraft utilisationUse individual type of aircraftFast bend around timesHigh place densityRyanAir WeaknessesRecent studies of hapless client serviceNegative pressAirports are frequently long distance from travelers end destinationUK based low cost air hose StrengthsAll have their ain web site for engagements and ticket-less travelSome have strong fiscal backingFast turnaround timeLow runing costsUK based low cost air hose WeaknessesRelatively little in comparing to easyJet and RyanAirLarge publicizing costsSmall web of routesCompeting in competitory industry ensuing in many amalgamations and take-oversRestricted to the usage of certain airportsStandard UK based air hoses StrengthsRespected and good known trade name names Worldwide serviceStrong fiscal backingRespected criterion of serviceStandard UK based air hoses WeaknessesLow aircraft use ( compared to easyJet ) High costsHigh pricesEuropean low-priced air hose StrengthsUse of individual currency ( Euro ) can cut down costsCloser to emerging markets ( Eastern Europe ) Low costsWell know trade name names. in their respected place countriesEuropean low-priced air hose WeaknessesRelatively little compared to easyJet and RyanAirVirtually unknown in the UKCompeting in fierce industryRestricted usage of certain airportsWhat are our competitor’s aims? RyanAir – â€Å"RyanAir’s aim is to firmly set up itself as Europe’s taking low-fares scheduled rider air hose through continued betterments and expanded offerings of its low-fares service. RyanAir purposes to offer low menus that generate increased rider traffic while keeping a uninterrupted focal point on cost-containment and operating efficiencies. † ( Ryanair. com ) UK based low cost air hoses – Initially the UK based low cost air hoses aims are to last in the industry by increasing their market portion. The inevitable impregnation of the market will do many of the smaller low cost air hoses to be merged or taken over by the larger participants. In order to avoid this smaller low cost air hoses need to distinguish themselves from the crowd or derive a alone merchandising point through lower costs. first-class client services or working new paths. Standard UK based air hoses – Aim to go on their laterality of flights in and out of the UK by underscoring the quality of the service they provide. They besides plan to cut down monetary values in order to shorten the spread between themselves and the low cost air hoses. European bases low cost air hoses – European low cost air hoses need to last in the market by increasing their market portion. This could be established by increasing their web paths or ramifying into un-targeted states within Europe. It is besides plausible that amalgamations will happen within this sector to cut down the hazard of failure. RecommendationsEasyJet can non avoid the increasing oil and gasoline monetary values which is bound to consequence the industry sooner instead than subsequently. It may be recommended that easyJet start looking into utilizing alternate renewable fuel beginnings. If easyJet can acquire clasp of the engineering to run their fleet of planes on a ‘greener’ fuel they may derive first mover advantage and gaining control big sums of the competitions clients. Over the following three old ages it would be recommended that easyJet focal point on ‘joining the dots’ of their European web instead than trying long haul flights as this would be hard and would transport a big initial hazard. If easyJet could ‘join the dots’ in their European web it would contend off the competition from the emerging low cost air hoses trying to turn within the industry. Decision In decision easyJet have built a strong trade name which has positioned them in an first-class topographic point within the low cost sector of the air hose industry. With this sector of the industry predicted to turn. competition is likely to escalate even more but as easyJet has already built a strong trade name and client base it is improbable they will be forced out of the market. EasyJet need to go on its advertisement schemes. reenforcing its image and trade name name to go on as one of the industries taking air hoses. As the UK market is saturated and offers little or no growing chance. it would be logical for easyJet to concentrate on the enlargement of their path webs within Eastern Europe. EasyJet should carry through this through supplying the paths themselves or unifying with a rival that already does. Reference List Bird’s oculus position. SWOT analysis of low cost bearer industry ( April 2007 ) hypertext transfer protocol: //www. air-scoop. com/downloads/SWOT_Low-Cost-Carriers_Air-Scoop. pdf [ 7-12-2007 ] Blythe. J ( 2006 ) Principles and Practice of Marketing. Thompson Learning. Bedford Row. LondonBrassington. F. Petit. S. ( 2003 ) Principles of Marketing. page Pearson Education. Harlow. EssexChannel 4 intelligence. How green is easyJet? ( May 2007 ) hypertext transfer protocol: //www. channel4. com/news/articles/society/environment/factcheck+how+green+is+easyjet/509642 [ 20-11-2007 ] Crawford. C. Easyjet SWOT Analysis ( 2004 ) hypertext transfer protocol: //www. marketingprofs. com/ea/qst_question. asp? qstID=3412 [ 25-11-2007 ] Hoffmann. J. Ryan Air – Environmental Analysis. Discussion of nucleus competences and Strategy Proposal ( 2004 ) hypertext transfer protocol: //www. smile. com/en/preview/39017. html [ 25-11-2007 ] Manzoor. M. Easyjet ( 2005 ) hypertext transfer protocol : //www. marketingprofs. com/ea/qst_question. asp? qstID=9339

This is a media analysis assessment (report format). The assessment Assignment

This is a media analysis assessment (report format). The assessment topic will be sent by file .pdf - Assignment Example The country produces readily available fresh produce with most of the population residing along areas near or at the coast, such areas posses popular fish and seafood cuisines, in contrast with the other temperate regions of Australia that eat foods according to the season such as rhubarb, zucchini and asparagus commonly eaten during spring. For example Tetsuya restaurant rated as one of Australias best restaurant’s provides a difusion of Asian and western cuisines based on both Japanese and French preparation techniques served in its Japanese garden setting. In addition restaurants like Lagoon Seafood restaurant provide unforgettable seafood dining experienced of fresh sea foods like prawn and Queensland’s crabs. Australia has the third largest fishing zone in the world with plentiful access to seafood’s such as prawn, salmon, lobster and tuna and 60 other species. The Australian cuisine contains seafood varieties such as King George whiting, Jew fish and yabby. Fish and chips consisting of deep fried fish and chips are yet another popular fast food that originated from the United Kingdom and continues to remain popular. On top of seafood cuisines, tourists have the luxury of enjoying aqua marine based sports such as fish sporting of the Barramundi specie and Flathead fish that are popular sports and table fish all over Australia. Australias wine industry ranks as the fourth top global wine exporter contributing 760 million liters’ of wine to the global industry, every state in Australia produces wine mainly in the southern parts of the country like New South Wales, Victoria and Western Australia. Famous wine districts like Hunter Valley with producers like Rosemount and Lindemans attracting local and international tourists in addition, beer is also popular with prominent brands like Fosters which is commanding global